Tools & Templates

This resource collection is for reference and to support you in your venture. Many of the entries are sourced from our startup founders and faculty of Harvard Business School. Note that any contents, including any legal topics or templates, are for the users’ reference only and do not constitute any legal advice for which you should consult your own legal counsel.


Business Use

Resource Type

Use Type


Optimizely, an Episerver company, provides the industry’s leading digital experience optimization platform, enabling brands to deliver relevant experiences driven by data.


UserTesting is an on-demand human insight platform that quickly gives companies a first-person understanding of how their target audience behaves throughout any experience and why.

UserZoom GO (formerly Validately)

UserZoom GO is a quick and simple way to remotely talk and listen to users, to inform usability decisions and share insights - all on a purpose-built platform that replicates the lab and is easy for everyone to use.